Tim Wendelboe

Tim Wendelboe is one of the most influential voices in modern coffee.

With nearly 25 years of experience and a career that began long before founding his Oslo roastery in 2007, Tim has dedicated himself to raising the quality of coffee at every stage of the value chain. His deepest commitment lies at the farm level, where he works closely with producers to improve cultivation and processing practices.

Known for his light-roasted, transparent style, Tim has helped redefine how coffee can taste. Clean, complex, and true to its origin. But he is more than a roaster. As a barista champion, taster, and outspoken industry voice, Tim continues to challenge conventions and push for higher standards in sustainability, traceability, and flavor.

For Tim, coffee is both craft and community. At home in Oslo, he leads a team that shares his dedication, ensuring the roastery, training center, and espresso bar are spaces for learning, dialogue, and inspiration. At the fair, visitors will have the chance to taste coffees that reflect Tim’s lifelong pursuit: better coffee, from farm to cup.

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